Home and lifestyle product sampling
Bring a fresh approach to home and lifestyle product sampling.
The untargeted approach of traditional sampling is a thing of the past. Our digital sampling solutions help home and lifestyle brands reach the right consumers and drive measurable impact.
Find out how
37%
on average are new to the brand when sampling
387k
CPG reviews generated
34%
average post-trial purchase rates
Gain shelf visibility
Visibility is key in the crowded home and lifestyle market. Stand out by engaging your audience at the right time and place and delivering targeted, memorable sampling experiences that put your home and lifestyle brand in the spotlight and boost shelf visibility.
Drive purchase decisions
Turn trials into sales. Whether you’re launching a new laundry detergent or dish cleaner, SoPost helps you build positive reviews, brand trust and loyal advocates, turning product sampling into a powerful sales driver.
Find out moreAdapt to consumer trends
Adapt quickly to evolving consumer preferences. With SoPost’s sampling platform, home and lifestyle brands can gather valuable insights on product performance, preferences and trends, helping to refine scents, benefits or even packaging to align with evolving consumer demands.
Find out moreEngage and expand audiences
Attract new consumers while enriching your audience profiles. SoPost ensures your samples land in the hands of highly engaged individuals who are actively seeking home and lifestyle products like yours, helping your brand build a loyal, informed customer base and boosting your impact in a competitive market.
Find out morePower new launches
Set your home and lifestyle product launch up for success with detailed insights, glowing reviews, engaging content and a pool of consumers ready to shop your product from day one.
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From home and lifestyle to petcare: CPG product sampling that gets results.
Food and
beverage
Petcare
Babycare
Health and
wellness
Home and
lifestyle
Market leaders, trusted by market leaders.
The world’s leading and fastest growing CPG brands use SoPost to boost product and brand awareness, gather reviews and feedback, grow their CRM databases, and drive sales.
Unearthing untapped audiences and new market insights.
We helped a leading laundry detergent brand win over a new demographic, drive sales and collect invaluable audience and market insights through targeted digital sampling.
41%
bought the laundry sanitizer within two weeks of sampling
87%
gave the laundry sanitizer a five-star rating
48%
planned to buy the laundry sanitizer within six months of sampling
We take a consultative approach.
Our global team of experts are here to listen, advise and manage your CPG sampling campaigns from start to finish. We offer in-depth analysis and insights to set you up for success and drive maximum campaign impact.
Alice Temple
Latter
Brand Partnerships Director, UK
Courtney
Kumpf
Brand Partnerships Director, North America
Daisy
Lewis
Brand Partnerships Manager, UK
Hélène
Tournesac
Brand Partnerships Director, France
Magali
Kirsch
Brand Partnerships Director, DACH
Kendall
Blakeman
Head of Brand Partnerships, North America
Kendal
Frantz
Brand Partnerships Manager, North America
Isobel
O’Connor
Brand Partnerships Director, International Markets
Bianca
Chambers
Head of Brand Partnerships, EMEA
Alexandra
Maiello
Brand Partnerships Manager, France
Kristen
Cure
Brand Partnerships Manager, North America
Wherever your audience is, we are too.
We turn online environments into sampling channels through our exclusive partnerships and integrations.
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More CPG success stories.
Sample smarter with SoPost
We’ve helped hundreds of CPG brands supercharge their marketing efforts through our innovative digital sampling platform. Want to do the same?
Let’s talk