New product and market launches

Power your
product launch.

Set your launch up for success with detailed insights, product reviews and engaging content from day one.

Launch your product


average recommendation rates


average five-star review rates


average post-trial purchase rates

Accelerate brand awareness

Get recommendation rates of up to 97% with SoPost. We can engage with your ideal target market anywhere online to boost brand awareness and create a pool of people ready to buy in the lead-up to your launch.

Generate excitement

Leverage product reviews and other user-generated content collected during sampling campaigns to create social proof, build demand and influence purchases of your product during the launch.

Grow your customer base

SoPost campaigns typically generate average marketing opt-in rates of over 70%, giving you an active list of contacts to engage with when your product officially launches.

Woman on viewing sample campaign on phone

Use audience insights to maximize launch

Get detailed feedback through our customizable reviews and surveys.

Whether it’s the quality of your product, effectiveness, taste or scent, we can capture the valuable insights you need to improve product development and messaging or support multiple market launches.

We’ve supported hundreds of product launches with average purchase rates of 14%. How can we help you?

Generate content from day one

Our sampling campaigns provide the genuine user-generated content you need to support the launch of your product.

Consumer review of Hellmann’s Vegan Mayo sample

5 Star Review

“Didn’t have great expectations to start with (being honest), however my expectations were exceeded, exploded, annihilated and sent to another galaxy, far, far, ever so far away…I will never buy another mayonnaise again…”

Quality reviews

Promote positive reviews from your target market to build trust and drive conversions.

Genuine social

Share social media and influencer posts to drive further engagement and awareness with potential customers.

Endorsements and
incredible quotes

Use authentic testimonials to boost credibility and reinforce your brand.

Your sampling campaign data, wherever you need it

We integrate with leading CRM and marketing tools to collect and push your campaign information wherever it’s needed.

Find out more

Sample smarter with SoPost

We’ve helped over 350 brands supercharge their marketing efforts through our innovative digital sampling platform. Want to do the same?

Let’s talk