Fragrance product sampling

Get right under the noses of your perfect consumers.

Our innovative digital product sampling solutions help fragrance brands get their products in the hands of their target consumers, encouraging them to break away from their everyday fragrance.

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1.3 million

fragrance reviews generated

70%

on average plan to purchase post-trial

41%

on average are new to the product

Drive purchase decisions

Turn trials into sales. By sparking positive reviews, building trust and creating brand advocates, SoPost helps fragrance brands turn product sampling into a powerful sales driver.

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Gain shelf visibility

Visibility is key in the crowded fragrance market. Stand out and remain top of mind by engaging your audience at the right time and place and delivering targeted, memorable sampling experiences that put your fragrance brand in the spotlight and boost shelf visibility.

Adapt to consumer trends

Adapt quickly to evolving consumer preferences. With SoPost’s sampling platform, fragrance brands can gather valuable insights on product performance, preferences and trends, helping to refine formulations, scents and even packaging to align with evolving consumer demands.

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Engage and expand audiences

Attract new consumers while enriching your audience profiles. SoPost ensures your samples land in the hands of highly engaged individuals who are actively seeking fragrances like yours, helping your brand build a loyal, informed customer base and boosting your impact in a competitive market.

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Power new launches

Set your fragrance launch up for success with detailed insights, glowing reviews, engaging content and a pool of consumers ready to shop your product from day one.

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fragrance product sampling

From fragrance to haircare: beauty product sampling that gets results.

Cosmetics

Fragrance

Skincare

Haircare

Bodycare

Market leaders, trusted by market leaders.

The world’s leading and fastest growing beauty brands use SoPost to boost product and brand awareness, gather reviews and feedback, grow their CRM databases, and drive sales.

Converting new consumers to loyal advocates for Carolina Herrera.

89%

would switch to Good Girl Midnight as their everyday fragrance

48%

tried the fragrance for the first time

78%

recommended the fragrance to a friend

“For the launch of Carolina Herrera’s latest feminine fragrance, Good Girl Midnight “عبق الليل” we partnered with SoPost to do sampling at scale in the United Arab Emirates.

“The post-campaign survey results were beyond our expectation. On top of the results, the customer journey was very smooth, with customers receiving their samples within 24 hours of signing up.”

– Amir Jarboue Salaheldin, Digital & Media Manager at Puig Middle East

We take a consultative approach.

Our global team of experts are here to listen, advise and manage your beauty sampling campaigns from start to finish. We offer in-depth analysis and insights to set you up for success and drive maximum campaign impact.

Ceylan
Conger

Brand Partnerships Manager, North America

Emily
Sharpe

Brand Partnerships Director, North America

Christina
Callaghan

Brand Partnerships Manager, UK and Spain

Nicola
Maddox

Brand Partnerships Manager, UK and Italy

Hélène
Tournesac

Brand Partnerships Director, France

Magali
Kirsch

Brand Partnerships Director, DACH

Georgia
Ball

Brand Partnerships Director, APAC

Daisy
Lewis

Brand Partnerships Manager, UK

Ashley
Jentz

Brand Partnerships Manager, North America

Bianca
Chambers

Head of Brand Partnerships, EMEA

Kendall
Blakeman

Head of Brand Partnerships, North America

Isobel
O’Connor

Brand Partnerships Director, International Markets

We turn online environments into sampling channels through our exclusive partnerships and integrations.



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More fragrance success stories.

Sample smarter with SoPost

We’ve helped hundreds of beauty brands supercharge their marketing efforts through our innovative digital sampling platform. Want to do the same?

Let’s talk