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Consumer trust

Consumer trust

So long, filters! TikTok beauty commerce growth is redefining consumer trust

While TikTok may have established itself as a platform for fleeting tren...
Consumer trust

Sustainability in the CPG industry through hyper-targeted digital sampling

From overproduction to single-use packaging, sustainability in the CPG i...
News

How to win by daring to innovate without compromising quality

There are two kinds of companies: those that compete, and those that dar...
Consumer trust

CEW & SoPost | building brand trust & data is redefining success

With misinformation and consumer skepticism at an all time high, brand t...
Consumer trust

User-generated content | the new measure of authenticity

In the not too distant past, social media was awash with perfectly polis...

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