Brand strategy
74% of UK Gen Z would spend £100+ on fragrance. Are beauty brands underestimating their spending power?
SoPost and UNiDAYS Sample Society data challenges assumptions about Gen ...
Data
Free download
Free download | Think you know Gen Z? | The Gen Z playbook
Exclusive data and insights from the SoPost and UNiDAYS Sample Society -...
Digital sampling
AI fragrance advisor | solving the mystery of buying scents online
Fragrance has long been a difficult product to sell online. Buying a sce...
Digital sampling
Male skincare is booming. Convert this into sustainable customer acquisition
52% of US men now engage with facial skincare products. This represents ...