Digital sampling
Turning a single product sample into a lifetime consumer
The CPG is traditionally defined by filling the top of the sales funnel ...
online sampling
Digital sampling
Your holiday season product sampling strategy 2025
The 2025 holiday season is upon us! Well, not for everyone, but for bran...
Consumer trust
Instagram indexing | how Google’s update impacts product sampling
Earlier this month, Instagram went live with a change that allows Google...
Consumer trust
Trust in marketing is broken. How can brands fix it?
Consumers are overwhelmed. They are constantly being bombarded with info...
Partnerships
SoPost Partners with Boots to Revolutionize Product Sampling with Data-Driven, Personalized Experiences
We’re beyond excited to announce that we’re now delivering our industry-...