Consumer trust Trust in marketing is broken. How can brands fix it? Consumers are overwhelmed. They are constantly being bombarded with info... Read More
Partnerships SoPost Partners with Boots to Revolutionize Product Sampling with Data-Driven, Personalized Experiences We’re beyond excited to announce that we’re now delivering our industry-... Read More
Digital sampling How product sampling in North America is driving ROI There are a number of factors shaping consumer spending habits among Ame... Read More
Digital sampling You can’t smell the internet Beauty may be visual, but the beauty industry is all about the multi-sen... Read More
Digital sampling Data as currency. If data is currency, consumers see sampling as a smart spend Read More