Digital sampling
Your holiday season product sampling strategy 2025
The 2025 holiday season is upon us! Well, not for everyone, but for brands...
Digital sampling
Consumer trust
Instagram indexing | how Google’s update impacts product sampling
Earlier this month, Instagram went live with a change that allows Google to...
Digital sampling
How product sampling in North America is driving ROI
There are a number of factors shaping consumer spending habits among Americ...
Partnerships
indu and SoPost launch peer-powered gifting feature to boost brand growth.
Partnerships
SoPost and Who What Wear UK partner to launch The Beauty Dispatch – a premium product sampling community for beauty brands in the UK.
Digital sampling
Inside the SoPost Summit NYC: bold strategies, beauty breakthroughs, and what’s next in brand marketing.
Product updates
Introducing visual UGC in feedback: a game-changer for building trust and driving sales.
Product updates
Let’s talk data: a fresh look at SoPost’s reporting dashboards.
Digital sampling
The ripple effect of product sampling: the ROI that’s often missed.
Digital sampling
Three marketing trends set to dominate in 2025.
Digital sampling
How many reviews does it really take to drive sales?
Product updates